Our alcohol emporium is something of an institution. Stuck in a décor time warp, this old curiosity shop is crammed to bursting with bottles, accompanied by hand-written prices and info. The walls and ceilings are plastered with faded photos of the more well-known, or just plain eccentric fans.
Gerry's is one of the last outposts of retro Soho. A West-End warren of alleys and side streets which spanned decades as an exotic urban village, filled with artists, actors, gangsters - and hedonism.
Our staff have over 45 years of combined experience in the drinks trade, most of which has been served at Gerry's. If you're looking for the obscure or even ridiculous we're the ones to talk to. Not only will we surprise you by being familiar with your choice of rare spirit, but we'll probably have three or four different types of it.
We usually have at least six bottles open daily, so that we can share our tastings with our customers. On Friday and Saturday afternoons, these sessions are more specialised - so come in and soak up the infamous Gerry's atmosphere.
The shop's customers are as varied as the content. Apart from a vast army of regulars and tourists, many a famous face has crossed or stumbled across the threshold. Specialist staff from top bars, and alcohol aficionados come searching for the ultimate ingredient to concoct a cocktail.
With our wide range of miniatures, unusual bottle shapes and designs there's something for everyone. Try some Croatian Kruskovac Pear Liqueur or Soixante-Neuf Grappa with real Karma Sutra figures, all washed down with Unicum, a herbal digestif from Hungary!
Gerry's was founded in 1984 by Michael Kyprianou, a Greek Cypriot who is such a symbol of old Soho, he should one day merit a blue plaque. Michael began his career in 1959, managing the now defunct Del Monico's off-licence, five doors down at 64 Old Compton Street.
Before Gerry's came into existence, Del Monico's held the crown as the widest stockists of spirits in the UK. Much of that eclectic selection didn't come direct from an international supplier – but from British Customs.
Those were the days when customs made up their own lax import laws. Holidaymakers returning from their foreign excursions with too many bottles of the indigenous spirit would have them seized, but instead of pouring then away, customs would ring up Michael with a list of the confiscated liquors. He could buy them for a few pennies each, provided he sent his own truck to do the pick up.
In 1960's London, the cosmopolitan kudos of rare brews was so great that the queues for Del Monico's would spill out all over the street and police with loud hailers would be called in to keep them in line!
Michael is now retired, but he still can't keep away from the shop, his old staff or the customers, and can be found at Gerry's almost every day.
Prices and product availability may vary in store.
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